{"id":1324,"date":"2026-01-29T15:17:37","date_gmt":"2026-01-29T14:17:37","guid":{"rendered":"http:\/\/local.www.agencesavarin.com\/realisations\/branding-packaging-champagne-lombard\/"},"modified":"2026-06-03T11:06:45","modified_gmt":"2026-06-03T09:06:45","slug":"branding-packaging-champagne-lombard","status":"publish","type":"project","link":"https:\/\/www.agencesavarin.com\/en\/works\/branding-packaging-champagne-lombard\/","title":{"rendered":"BRANDING &amp; PACKAGING RESHAPE"},"content":{"rendered":"\n<div data-module-slider data-slider-effect=\"fade\" data-slider-autoplay=\"3000\" data-slider>\n    <section class=\"o-content-row\">\n        <div class=\"o-content-row_inner\">\n            <div class=\"o-content-row_body\">\n                <div class=\"o-content-row_body-inner\">\n                    <h1>BRANDING &amp; PACKAGING RESHAPE<\/h1>\n<p><strong>Asserting a contemporary elegance while reconnecting with the brand\u2019s DNA.<\/strong><\/p>\n<p>Champagne Lombard is opening a new chapter in its history through a comprehensive redesign of its visual identity and packaging. The objective is to modernise the brand, strengthen its positioning, and clarify its expression.<\/p>\n<p>Savarin undertook an in-depth exploration of the brand\u2019s DNA to define a clear promise and a coherent visual territory, where every design detail \u2014 typography, materials, information hierarchy \u2014 contributes to a contemporary, elegant, and enduring expression, anchored in a long\u0002forgotten brand colour: purple.<\/p>\n<p>A complete overhaul of both identity and packaging architecture, deployed across the entire range. A clear, cohesive, and immediately legible system at the point of sale, reinforcing Champagne Lombard\u2019s singularity<\/p>\n                <\/div>\n\n                            <\/div>\n\n            <div class=\"o-content-row_img\">\n                                    <div class=\"swiper o-content-row_slider\" data-slider=\"slider\">\n                        <div class=\"swiper-wrapper\">\n                                                            <div class=\"swiper-slide\" data-slider=\"slide\">\n                                    <img decoding=\"async\" src=\"https:\/\/www.agencesavarin.com\/wp-content\/uploads\/2026\/01\/lombard-slider-01.webp\" alt=\"\">\n                                <\/div>\n                                                            <div class=\"swiper-slide\" data-slider=\"slide\">\n                                    <img decoding=\"async\" src=\"https:\/\/www.agencesavarin.com\/wp-content\/uploads\/2026\/01\/lombard-slider-02.webp\" alt=\"lombard 3 bouteilles vue zoom\">\n                                <\/div>\n                                                            <div class=\"swiper-slide\" data-slider=\"slide\">\n                                    <img decoding=\"async\" src=\"https:\/\/www.agencesavarin.com\/wp-content\/uploads\/2026\/01\/lombard-slider-03.webp\" alt=\"lombard vue zoom coiffe blason et \u00e9tiquette\">\n                                <\/div>\n                                                    <\/div>\n                        <div class=\"o-content-row_slider-pagination\" data-slider=\"pagination\"><\/div>\n                    <\/div>\n                            <\/div>\n        <\/div>\n    \n                    <div class=\"o-content-row_thumbs\">\n                                    <button class=\"o-content-row_thumb -active\" data-slider=\"thumb\" data-thumb-index=\"0\">\n                        <img decoding=\"async\" src=\"https:\/\/www.agencesavarin.com\/wp-content\/uploads\/2026\/01\/lombard-slider-01.webp\" alt=\"\">\n                    <\/button>\n                                    <button class=\"o-content-row_thumb \" data-slider=\"thumb\" data-thumb-index=\"1\">\n                        <img decoding=\"async\" src=\"https:\/\/www.agencesavarin.com\/wp-content\/uploads\/2026\/01\/lombard-slider-02.webp\" alt=\"lombard 3 bouteilles vue zoom\">\n                    <\/button>\n                                    <button class=\"o-content-row_thumb \" data-slider=\"thumb\" data-thumb-index=\"2\">\n                        <img decoding=\"async\" src=\"https:\/\/www.agencesavarin.com\/wp-content\/uploads\/2026\/01\/lombard-slider-03.webp\" alt=\"lombard vue zoom coiffe blason et \u00e9tiquette\">\n                    <\/button>\n                            <\/div>\n            <\/section>\n<\/div>","protected":false},"template":"","class_list":["post-1324","project","type-project","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.agencesavarin.com\/en\/wp-json\/wp\/v2\/project\/1324","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.agencesavarin.com\/en\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/www.agencesavarin.com\/en\/wp-json\/wp\/v2\/types\/project"}],"wp:attachment":[{"href":"https:\/\/www.agencesavarin.com\/en\/wp-json\/wp\/v2\/media?parent=1324"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}