Double the power to celebrate the Lunar New Year
To celebrate the Lunar New Year during the Year of the Tiger, Clarins reinvents its iconic Double Serum with a collector’s edition inspired by the legend of the Flying Tiger.
Savarin develops a dedicated art direction built around an original illustration that wraps the bottle and gives it a symbolic dimension.
The tiger, rendered in graphic overlay, structures the visual narrative and embodies strength, energy, and protection, while offering a contemporary interpretation of Asian cultural codes. The product thus becomes a narrative medium in its own right.
Balancing tradition and modernity, this limited edition transforms the iconic skincare product into a desirable object, embedded in a festive and expressive storytelling universe.