CHANEL CHANCE EAU SPLENDIDE

Conveying the spirit of a fragrance through a playful and elegant experience.

To support the launch of the Chanel Chance Eau Splendide fragrance, starring Angèle — the brand’s first female launch in eight years — Chanel aimed to engage its community of Beauty Advisors.

Savarin created a premium, playful engagement box inspired by the festive universe of Jean-Pierre Jeunet’s campaign: games and challenges, garlands of flags, miniature bottles, nail polish, soap, ribbons, raspberry sweets, and scratch cards… all wrapped in a playful yet elegant design.

A key asset for sales advisors, who were able to embrace the spirit and uniqueness of this fragrance, aligned with the claim: Take Your Chance!